About Us
After working many years in the retail and distribution sides of the business in New York, London, and San Francisco, Oliver began importing and distributing wines on his own in 1994. The portfolio had been Italian focused for many years but in 2007, he decided to focus exclusively on the importation of Italian wines. Since then the portfolio has expanded from a predominantly Northern Italian selection to include an equally powerful and fast-growing Southern Italian selection. Oliver and his team look for wines with clarity, focus, and precision made from indigenous Italian grape varieties using traditional winemaking techniques and no obvious use of oak.
In 2015, the company branched out into the category of spirits and has since sought out high quality, traditional Italian spirits made from real ingredients with no artificial flavorings, a surprising anomaly in the spirits world. The portfolio has grown to include a full range of traditional Italian spirits made by small producers who are specialists in their field, take great care in sourcing their herbs, and make all their own herbal infusions and distillations.
After nearly 20 years of sourcing Italian wines and gaining international recognition for the portfolio, the company heeded the many requests from distributors around the country to work with the selections, and over the course of the next 10 years, expanded to distribution markets in over 30 states. In early 2025 the company made the big leap to directly distribute a selection of wines and spirits in New York state.
Administrative team
Oliver McCrum, President
Oliver McCrum began the company in 1994 and is the mastermind behind our incredible selection of wines and spirits. In addition to searching for new wines and spirits to add to our portfolio, Oliver enjoys reading and learning about wine and teaching others about it too.
Michele Boscia, Vice President
Michele began working for the company in 2007 and along with the company, her role has grown tremendously. Today, as part owner and Vice President, she wears many hats. Michele's favorite grapes are Riesling, Nebbiolo, and Nerello Mascalese.
Marie Tyler, National Portfolio Manager
Marie began working for the company in 2010 and quickly became an integral part of the team. She is now in charge of our National Distribution program, finding passionate distributors around the country to bring truly artisanal wines and spirits to the best cities across America. Marie loves to drink aged Fiano, Pelaverga, and sparkling Nebbiolo.
Jeanine Anderson, Operations Manager
Jeanine joined our team in 2017 with an affinity for all things Italian. She works closely with the sales team to ensure orders and deliveries go off without a hitch. She enjoys Fiano, Vitovska, Schiava, Pelaverga and botanical forward spirits. While most often found riding her bicycle around SF with several bottles of wines poking out of the top of her pannier, her real passion is bicycle touring.
Elisabetta Villani, Human Resources & Compliance Manager
Elisabetta joined the team in 2020 and is our first native Italian on staff. We already feel like we can’t live without her. She manages all of our HR, compliance, and daily CA orders, and quickly developed a love for Vermouth, Amara, and Aperitivo; often all together shaken with lots of citrus.
Cristin Brown, Marketing & Communications Manager
Cristin began working with the company in 2016 and has played many roles. She most recently manages marketing and communications and sells our wines and spirits in San Francisco. Cristin is a true spirit aficionado and enjoys exploring how our spirits fit into classic cocktail recipes, as well as hiking around the Bay Area with her family and dog.